Online Shopping for Women’s Clothing: Prints & Weaves – Bringing Alive Indian Handloom and Printing
Online Shopping for Women – Handloom is the pride of India for the last 5000 years. It is an art that represents our culture and tradition. It is a technique that has been passed on from generation to generation. It is magic that only some can craft. It is the essence of India’s textile industry. While at the same time, block printing emerged as a technique to decorate fabrics with different dyes and colors.
Thousand of years ago, India was a pioneer in handloom from the Indus civilization era. Indian weavers created beautiful handloom fabrics which were adorned and loved by the whole world. From China to Rome, Indian handlooms were cherished by all. While block printing originated at the same time, it flourished during the Mughal era. Mughals brought curvier floral murals and motifs to India which became popular in Rajasthan and Gujarat regions. It later spread to other parts of the country.
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However, with the introduction of synthetic fibers by the Britishers, the Indian handloom industry declined. India became an exporter of raw cotton from an exporter of handloom. Block printing or hand printing also suffered at the hands of Britishers.
But art and skills can never be lost! Handloom ran in the blood of weavers and a revolution came! From Gandhi’s charkha to post-independence initiatives, Indian Handloom and Block Printing came back to light. Although the cost of handloom and block printing increased over the years, but the roots of our culture and tradition brought it back.
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From Chanderi to Kalamkari and Maheshwari Silk to Mysore Silk, art and craftsmanship are reflected in Indian Handlooms. Weavers and textile industries played a significant role in reviving the Handloom industry. Block printing was also revived in Gujarat and Rajasthan with initiatives of the government and businessmen. The once lost industry found its way back not only in India but the world.
Online Shopping for Women – Prints & Weaves
If it hadn’t been for several textile merchants, Indian handloom and block printing might not have made their way back. One such family is the family of Mr. Apoorv Jain. Passed on by generations, his textile business focused on the revival of Indian Handloom and printing. The “Prints & Weaves” business is his family’s heritage, which the family has built over more than 100 years.
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From working closely with artisans, to infusing technology without compromising on quality, the Jain family has ensured to create the finest Handloom fabrics. They understand the significance of how Handloom is a part of India’s culture and why it is necessary to protect it.
Not only have they helped in reviving the handloom industry, but have also brought back age-old techniques like block printing. The present generation is taking the business forward by using an innovative approach while preserving traditional values as well.
Online Shopping for Women – Prints & Weaves
Indian Handloom and Printing have grown over the years with the efforts of artisans, weavers, business houses, and the government. Various schemes and plans have been introduced by the Government of India to promote Indian Handlooms. In the last few years, the demand for Indian Handlooms with Block Printing has increased with more and more people adopting these Artisanal products across the world.
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Handloom Fabrics are made with pure threads using non-machinery techniques. While Block Printing requires a lot of effort, it certainly is beautiful. It requires dedication, hard work, and craftsmanship. Handloom textiles are the finest and most beautiful fabrics! The Handloom and Hand Printing Industries are the soul of India’s Textile Industry!
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